- Apparel & Brand Awareness -
Marketing & Merchandise Design Lead - Students With Spirit Campaign
- Designed a brand prototype and a variety of apparel options to promote school spirit
- Utilized social media outlets to promote merchandise and strengthen customer engagement
- Networked with potential merchandisers to devise the best methods for sales transactions and product distribution across the US and Canada
"Getting in touch with someone through the Internet is easy these days with the help of Facebook and social networking, but it was a coincidence that brought three students with the same idea together to create a pop culture phenomenon..." continue reading on Daily Emerald Website
IDXperts - IDX Broker Softball Team
As springtime rolls around each year and sun begins to pour in each day in the beautiful Willamette Valley, the time comes for the IDXperts to take on another Summer Softball Season in the Eugene City League.
The last couple seasons have been a joy to plan and even more fun to execute! One piece of the planning puzzle involves jersey design. This season, I collaborated with Lead Designer, Jason Arneson, on a new flashy design and we were able to outsource the printing to a new shop saving us time and coming in below last year's budget! (See below for a look at last year's tshirts.)
The last couple seasons have been a joy to plan and even more fun to execute! One piece of the planning puzzle involves jersey design. This season, I collaborated with Lead Designer, Jason Arneson, on a new flashy design and we were able to outsource the printing to a new shop saving us time and coming in below last year's budget! (See below for a look at last year's tshirts.)
"Melissa has always taken the initiative to pull together the company softball and soccer teams; leading by example, with a positive attitude and poise." - Luke Walsh, General Manager at IDX Broker